The 1-to-7 System
You recorded a 20-minute YouTube video. You have gold sitting in that file but only if you know how to mine it.
Top creators aren't making separate content for YouTube, TikTok, Instagram, LinkedIn, and Twitter. They're repurposing. Intelligently.
The Problem with Multi-Platform Creation
Most creators do one of two things:
Option A: Post the same video everywhere. It flops on 6 out of 7 platforms because the format is wrong.
Option B: Make custom content for each platform. It takes 40 hours a week. They burn out in 3 months.
Neither scales.
The Framework: One Core Asset, Multiple Derivatives
Here's what 100K+ subscriber channels do:
1. Core Content (Long-Form YouTube): A 15-20 minute deep dive. This is your "anchor content."
2. Extract 5-7 Shorts/Reels: Identify standalone moments, tips, punchlines, controversial takes. Cut them into 60-second vertical videos.
3. Create a Teaser: The first 30 seconds become a trailer for the full video. Post this to YouTube Community and Twitter.
4. Audiogram for Podcasts: If you have a podcast version, create a vertical waveform clip with the best quote.
5. Quote Graphics: Pull text from the video, overlay it on B-roll, post to LinkedIn and Instagram Stories.
6. Blog Post: Transcribe the video, clean it up, publish as SEO content. Link back to the video.
7. Carousel Post: Turn key points into a LinkedIn or Instagram carousel.
From one video, you now have 7 pieces of content across platforms. Each optimized for where it's posted.
Why This Usually Fails
The framework is simple. Execution is brutal.
Reformatting a 16:9 video to 9:16 means:
- Adjusting the crop for every cut
- Repositioning captions
- Re-exporting at different resolutions
If you're doing this manually, it's 3-5 hours per derivative. For 7 formats, that's 21-35 hours.
That's why most creators don't repurpose. The ROI on time isn't there.
The Agentic Solution
What if you could say:
"Create 5 vertical shorts from this video, each under 60 seconds, with captions and auto-cropped to keep me centered"
And it happens in 2 minutes?
This is what voice-driven editors enable. Cubix processes the entire repurposing workflow through conversational commands. You're not clicking through menus, you're delegating tasks.
- "Export this clip in 16:9, 9:16, and 1:1" → Done.
- "Add captions in the style we used last time" → Applied.
- "Find the 5 most engaging moments" → Highlighted.
The Unlock
Repurposing isn't about doing more work. It's about doing the same work once and leveraging tools to multiply it.
The creators growing fastest in 2025 aren't working harder. They're working smarter and they're using AI to do the heavy lifting.